727 Day 2025: Pinellas County’s Biggest Celebration Yet
A Weekend Packed with Discounts, Events, and Local Pride
July 27 — better known as 727 Day — has grown from a quirky nod to Pinellas County’s area code into one of the most anticipated local celebrations of the year. For 2025, the festivities are expanding bigger than ever, with more than 100 local businesses rolling out exclusive discounts, freebies, and community events across July 26th and 27th.
What is 727 Day?
The name comes from Pinellas County’s 727 area code, which serves as a perfect excuse each year to celebrate everything that makes this region unforgettable. With award-winning craft breweries, Michelin-recommended restaurants, vibrant museums, and iconic Gulf Coast beaches, 727 Day spotlights the best of St. Pete and beyond.
This year, the party stretches over two days — Saturday, July 26th (727 Eve) and Sunday, July 27 — offering locals double the opportunities to explore deals and events.
The 727 Day Passport
To join the fun, you’ll need the free digital 727 Day Passport. Signing up is easy: visit the official 727 Day website, tap the signup button, and open the passport in your phone’s browser. Show it at participating businesses to unlock discounts, and even score online deals linked directly through the passport. Every redemption earns points toward a limited-edition 727 Day t-shirt designed by local artist Chad Mize.
Major Events
The weekend is anchored by four headline events. On Sunday, the St. Pete Pier Celebration brings live music and a massive drone show over Tampa Bay. Two 727 Day Runs — one in downtown St. Pete and one on St. Pete Beach — give locals a chance to hit the pavement. The Clearwater Threshers game hosts 727-themed festivities, while the Pink Palm Pool Club Party at the Moxy St. Pete and Sparrow Rooftop serves up a vibrant poolside bash.
Food and Drink Deals
Restaurants and bars across the county are leaning into the $7.27 theme, making it the perfect excuse to eat and drink your way through the 727. Cocktail and beer specials are pouring at Vista at The Top in Tierra Verde, Mandarin Hide in downtown St. Pete, Tarpon Springs Distillery, Jimmy’s Fish House in Clearwater Beach, Birch & Vine, The Canopy, Pier Teaki, Cueni Brewing in Dunedin, AC Hotel by Marriott on Clearwater Beach, RumFish Grill on St. Pete Beach, The Honu Restaurant in Dunedin, and Crooked Thumb Brewery in Safety Harbor.
Food lovers will find $7.27 bites at Slyce Pizza in Madeira Beach, Ben & Jerry’s in Clearwater Beach, Driftwood Cafe and Trophy Fish in St. Pete, Melting Pot, Teak, Latitude 28 in Clearwater, Ululani’s Hawaiian Shaved Ice in Seminole, Red Robin in Clearwater, Bandit in St. Pete, and Sandpearl Resort in Clearwater Beach. There are also standout single-day offers, like $7.27 Philly cheesesteaks at Colonial Corner (Saturday only) and $7.27 wings at Voodoo Brewing Co.
Experiences and Entertainment
The deals go beyond food and drink. Live entertainment fans can get $7.27 off select concerts at The BayCare Sound in Clearwater. Outdoor adventurers can score discounted dolphin tours with The Tropics Boat Tours in Clearwater Beach, $7.27 off kayaking trips with Get Up and Go Kayaking in Tierra Verde and Tarpon Springs, or try glow-in-the-dark golf at FloridaRAMA in St. Pete for just $7.27.
Museums, Fitness, and Family Fun
Art and culture lovers can enjoy $7.27 general admission at the Museum of Fine Arts in St. Petersburg and $27 off memberships at The James Museum of Western & Wildlife Art. Fitness enthusiasts can grab $7.27 yoga classes or a $72.70 unlimited month at Body Electric Yoga. Families can explore classics like BOGO tickets to Sunken Gardens or play at the St. Petersburg Shuffleboard Club with a $7.27 day pass.
Staycation Specials
Even local resorts are joining the celebration. The Don CeSar, TradeWinds Resort, Hampton Inn & Suites, and Hyatt Place are offering locals-only discounts on rooms and amenities — a perfect way to turn 727 weekend into a staycation.
Why 727 Day Hits Different in Pinellas
727 Day isn’t just about scoring deals — it’s a love letter to Pinellas County itself. It’s the weekend when locals fill the breweries on Central, stroll the Pier at sunset, and hop from beach bars in Treasure Island to galleries in Gulfport, celebrating the unique neighborhoods that make the 727 so special. Beyond the discounts, it’s a reminder of why living here feels like a permanent vacation: the Gulf breeze, the arts scene, the food, and the people who call this slice of Florida home.
Plan Your 727 Weekend
To see every deal and map out your route, check out the Visit St. Pete-Clearwater Passport. It’s the easiest way to explore more than 130 specials and plan your ultimate 727 weekend.